For KU students, men’s basketball tickets are about as priceless as the Hope Diamond. With its rich tradition and success, the basketball team is a national powerhouse and closely followed and adored by life-long fans. KU is in the Big 12 Conference, which is one of the premier sports conferences in America, with rivals like Missouri, Kansas State, Oklahoma, and Texas. Basketball is also a popular intramural sport, and during the winter months, the Rec Center is buzzing with pick-up games.
Other sports on campus may not receive as much fanfare, but the football program is gaining in popularity. The team has a good coach, who has led the Jayhawks to win consecutive bowl games for the first time in KU history. KU has always been a basketball school, but it's now a football school, as well. Athletic director Lew Perkins is regarded as one of the finest in the U.S., which is a great sign for the future of other athletic teams at KU. Intramural sports are a big part of the University, as well. The highlight of winning an intramural championship is earning the coveted IM championship T-shirt.